Product Marketing Manager for Member Lifestyle (Healthtech)

Location: San Francisco, United States; on-site. Relocation to the United States is supported for qualified candidates, with visa sponsorship available.

Company

hirify.global is a health system developing lab testing, data aggregation and digital twins, an AI doctor, and peptide-based products to extend and enhance human life.

What you will do

• Own lifecycle email flows for new, active, and re-engaging members, using cohort performance to test, improve, and remove weak flows.
• Manage landing pages and high-intent sub-pages, partnering with Growth on positioning, structure, and messaging experiments.
• Define product messaging across onboarding, education, nudges, and monetization moments.
• Translate member behavior, objections, and feedback into recommendations for Product and Design.
• Build clear, benefit-led narratives across the full member journey.
• Collaborate cross-functionally with Growth, Product, and Design while shipping and refining fast iterations.

Requirements

• Background in marketing, UX, or design; product management experience is helpful but not required.
• Strong copywriting, communication, and storytelling skills.
• Experience or demonstrated ability in customer psychology, lifecycle thinking, and conversion-focused messaging.
• High-velocity execution, strong ownership, and attention to detail.
• Comfort working through ambiguity, cross-functional complexity, and 0-to-1 product development.
• Strong judgment and a high bar for copy and user experience.

Nice to have

• Founder or early-stage startup experience.

Culture & Benefits

• Work with an international team and collaborate with talent from around the world.
• Visa sponsorship and relocation support to the United States are available for the right candidates.
• Focus on health-first team culture and sustainable high performance.
• High standards for talent, ownership, and quality of work.