8 часов назад
Head of Web and Organic Growth (SEO)
145 000 - 180 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Head of Web and Organic Growth (SEO): Owning Atticus's website, landing pages, blog, and lead magnets to drive organic and AI search growth with an accent on SEO, content strategy, conversion optimization, and GEO/AEO. Focus on shaping search briefs, improving vertical landing-page funnels, analyzing conversion data, and building digital experiences for audiences seeking legal and government benefits.
Location: Fully remote within the United States; regular travel to Los Angeles for in-person work, usually quarterly and for offsites.
Salary: $145,000–$180,000 base salary per year, plus equity and benefits.
Company
is a certified B Corporation and law firm helping sick, injured, and wronged Americans access disability benefits, workers' compensation, insurance settlements, and other legal support.
What you will do
- Own the strategy and performance of the website, including the homepage, vertical landing pages, blog, and lead magnets.
- Develop organic and AI search strategies that bring prospective clients to .
- Write briefs for editorial content and requirements supporting SEO and GEO visibility.
- Partner with the editorial team to commission useful, high-performing content.
- Improve landing pages, conversion funnels, and the overall site experience for different vertical audiences.
- Collaborate with Growth Marketing, Lifecycle, Product, vertical GMs, and the Growth Product team.
Requirements
- 6–9 years of digital marketing experience, including at least 3 years in a lead role owning a website P&L or equivalent.
- Demonstrated success in SEO and content-led growth, preferably for a direct-to-consumer brand with a long consideration cycle.
- Strong conversion optimization experience, including A/B testing landing pages and rebuilding funnels.
- Fluency in GEO/AEO, including AI Overviews, LLM citations, and emerging search discovery patterns.
- Strong writing skills for developing clear, effective content briefs.
- Ability to work remotely from the United States and travel to Los Angeles as needed.
Nice to have
- Experience in health, wellness, fintech, education, or legal services.
- Experience with lifecycle marketing and AI-enabled marketing tools.
Culture & Benefits
- Remote-first work with regular in-person gatherings, retreats, and offsites.
- Medical and dental insurance with employee premiums fully covered.
- 15 vacation days and approximately 20 paid holidays annually.
- OneMedical membership, 401(k), and optional HSA/FSA.
- Education and training stipend of $1,000 per year and student loan repayment assistance of up to $1,200 per year.
- Equity, internet reimbursement, and a diverse, mission-driven working environment.
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