«%hirify_global%» — это продуктовая EdTech-компания.

Overview

We are looking for a Business Segment Manager for grades 7-11 who will be responsible for the first sales direction. The product line of the segment is represented by 3 formats of classes (webinar courses, lessons in mini-groups and 1:1 classes), with a focus on preparation for OGE / EGE. The main KPIs will be growth in first sales, revenue and profitability. We plan to actively work with the audience of teenagers, including through the promotion of the personal brand of our teachers.

What you will do

Be responsible for metrics, the main ones being the number of buyers, financial metrics, and profitability.
Form a product development strategy and a backlog of hypotheses through regular research of the target audience and competitors.
Implement strategy and hypotheses through management of cross-functional teams (marketing, product, sales, support, academy).

Requirements

Experience in a business/product role in EdTech / large B2C product (experience in a product sold through a personal brand will be a huge plus).
Mandatory experience in multiple sales growth.
Ability to calculate and work with metrics, a deep understanding of unit economics, and the skill to calculate economics for launching new projects. Ideally - a full calculation of P&L + cohort analysis.
Love for analytics, ability to read graphs and draw conclusions.
Knowledge of marketing channels.
Experience in user research: you understand why it is important to regularly study customer needs and know how to do it (custdevs, focus groups, A/B, etc.).
Skills in managing a cross-functional team: the ability to set goals, negotiate and control the results of a project team in which employees do not report to you.

Culture & Benefits

Opportunity to directly influence the product and bear final responsibility for decisions made.
Freedom of action: we are ready to support any of your boldest ideas and hypotheses, if you can argue them.
A team that cares: we really love what we do.
Trust: we assume that colleagues are professional and do not engage in micromanagement (no meetings for the sake of meetings), and we maintain a high level of autonomy in the team - while being ready to help, support and share expertise.
Work in a product IT company, in a socially significant educational segment, one of the market leaders.
Market salary + quarterly and annual bonuses (target bonus amount - 6 salaries per year). This is a role in the business team, here they work for results and receive excellent bonuses when goals are achieved.
Remote or partial work from the office in м.Tulskaya - you can choose the comfortable work format yourself.

Product Owner