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Okta
обновлено 20 дней назад

Digital Media Specialist (AI)

Формат работы
hybrid
Тип работы
fulltime
Грейд
middle
Английский
b2
Страна
Japan
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Digital Media Specialist (AI) (Paid Media/SEO): Building and optimizing localized digital marketing campaigns for Japanese B2B technology buyers with an accent on paid media execution, generative AI localization, and search and generative engine optimization. Focus on managing ad platforms and budgets, tracking pipeline quality, and adapting global campaigns to Japanese business culture and buying cycles.

Location: Tokyo, Japan; hybrid work

Company

Okta builds identity security infrastructure that helps organizations safely adopt AI and protect digital identities.

What you will do

  • Execute and optimize localized paid media campaigns across Search, Social, Display, Google Ads, LinkedIn, and Japanese advertising networks.
  • Use generative AI and agentic pipelines to accelerate ad-copy localization, automate content variations, and run creative tests for the Japanese market.
  • Implement Japan-specific SEO and GEO strategies across traditional search engines and AI chatbot platforms.
  • Coordinate with APJ and global marketing teams, sharing performance insights and adapting global campaigns for local results.
  • Track leads through Sales Development handover and maintain QA and brand compliance across Japanese touchpoints.
  • Manage vendors, bids, budgets, placements, and marketing technology to improve campaign ROI and pipeline velocity.

Requirements

  • 2–5 years of hands-on experience in digital marketing, demand generation, or campaign execution within the Japanese B2B technology market.
  • Deep knowledge of Japanese business culture, digital consumption habits, and localized enterprise buying cycles.
  • Native-level Japanese and professional working proficiency in English required.
  • Hands-on experience with marketing platforms such as Salesforce, Marketo, Google Ads, and LinkedIn Campaign Manager.
  • Strong analytical skills, including CPA tracking, performance analysis, and campaign-spend optimization.
  • Experience running ad platforms, optimizing bid strategies, and connecting digital spend to offline sales pipelines.

Culture & Benefits

  • Well-being support and programs focused on social impact.
  • Talent development, connection, and community initiatives.
  • Global community spanning more than 20 offices worldwide.
  • In-person onboarding designed to accelerate impact and build connections from the start.

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