Paid Search Manager (B2B)

TL;DR

Paid Search Manager (B2B): Managing and optimizing paid search campaigns for enterprise and mid-market B2B accounts with an accent on strategic campaign architecture and cross-functional collaboration. Focus on driving measurable business outcomes through Google Ads, Microsoft Ads, and SA360.

Location: Remote (United States). Must be based in most states within the US. This position is not eligible for immigration sponsorship.

Salary: $74,000 – $90,000

Company

A leading digital marketing agency recognized as a Best Place to Work by Ad Age and Glassdoor, specializing in driving growth for enterprise and mid-market clients.

What you will do

• Lead paid search strategy, performance optimization, and business planning for enterprise B2B clients.
• Develop campaign architecture, testing roadmaps, and operational improvements to drive results.
• Manage sophisticated account structures across Google Ads, Microsoft Ads, and SA360.
• Translate campaign performance and data insights into actionable recommendations for stakeholders.
• Collaborate with Client Strategy, Analytics, Creative, and SEO teams to develop integrated marketing strategies.
• Implement AI-driven search innovations and automation to improve campaign efficiency.

Requirements

• 1.5-3 years of experience managing paid search campaigns within an agency environment.
• Proven experience with Google Ads and Microsoft Ads.
• Strong analytical skills with proficiency in GA4 and reporting platforms.
• Excellent verbal and written communication skills for client-facing interactions.
• Proficiency in Google Workspace and Microsoft Excel (Pivot tables, XLOOKUP/VLOOKUP).
• Must be authorized to work in the US without sponsorship.

Nice to have

• Experience supporting SaaS, fintech, or adtech B2B organizations.
• Knowledge of Salesforce, HubSpot, or other CRM integrations for lead generation.
• Experience with offline conversion tracking and lead quality optimization.
• Familiarity with first-party audience strategies and advanced attribution methodologies.
• Experience leveraging AI-powered tools for campaign performance.

Culture & Benefits

• Remote-first culture with flexible schedules and work-from-anywhere options.
• Unlimited PTO and an extended winter holiday break.
• Comprehensive insurance package including Medical, Dental, Vision, Life, and Pet insurance.
• 401(k) matching and 100% paid parental leave.
• Annual Class Pass credits and a supportive, inclusive work environment.