Global E-com & Partnerships Marketing Lead

TL;DR

Global E-com & Partnerships Marketing Lead (Marketplace/E-commerce): Spearheading the global marketing strategy for the E-commerce delivery vertical with an accent on transactional growth, user acquisition, and retention. Focus on architecting high-impact partnerships, optimizing the marketing mix, and driving net revenue generation across a multi-vertical platform.

Location: Must be based in or able to work from Almaty, Kazakhstan (Hybrid)

Company

hirify.global is a global tech company on a mission to challenge injustice through fair choices, operating a top ride-hailing and multi-service platform with 400M installs across 48 countries.

What you will do

• Develop and scale the comprehensive global marketing strategy for the E-commerce vertical.
• Optimize the marketing mix to hit aggressive KPIs including CAC, MTC, retention, and AOV.
• Lead the end-to-end partner lifecycle from commercial modeling to full-scale integration.
• Design cross-vertical campaigns to convert single-product users into multi-vertical platform users.
• Forecast and deliver measurable net revenue generation from marketing-driven partnerships.
• Manage and align multicultural marketing teams within a complex matrix organization.

Requirements

• 3+ years of experience in Marketplace Marketing with a focus on acquisition and retention.
• Proven track record in classified or partnership-based business models.
• Strong analytical skills for evaluating business models, LTV/CAC ratios, and financial forecasting.
• Fluent English is required; Spanish proficiency is considered a plus.
• Experience leading cross-functional teams in a matrix environment.
• Numbers-first mindset with a history of hitting strict growth targets.

Culture & Benefits

• Access to mentoring, career consulting, and professional learning programs.
• Participation in the Global Talent Exchange Program for international experience.
• Support for language skill improvement through co-financed courses and speaking clubs.
• Engagement in company-wide social impact, volunteering, and sports activities.
• Collaborative environment that encourages initiative and open communication.

Hiring process

• Hiring Manager Interview
• Team Interview
• Offer