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Senior Product Marketing
Вакансия из Hirify Global, списка международных tech-компанийДля мэтча и отклика нужен Plus
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Product Marketing (Digital Solutions): Driving the growth of a digital solutions portfolio through market analysis, product development, value proposition design, and omnichannel go-to-market planning with an accent on digital marketing, customer-centric positioning, and cross-functional execution. Focus on coordinating international teams and agencies, developing high-performing content and campaigns, monitoring commercial performance, and applying CRM, marketing automation, and AI-based marketing tools.
Location: Milan, Italy; hybrid model with 2 days per week in the office and 3 days remote. Remote work within the EU is available for up to 20 days per year.
Company
is a global technology company providing digital solutions for professionals, enterprise clients, and the public sector.
What you will do
- Analyze market trends, customer needs, and competitive dynamics to strengthen product positioning and differentiation.
- Coordinate national and international Product, Sales, Innovation, Customer Insight, and other cross-functional teams in product development.
- Define value propositions and create consistent product storytelling across channels.
- Set sales budgets and commercial targets, and design omnichannel marketing plans with a strong digital focus.
- Develop online and offline campaigns and interactive content, including blogs, case studies, social media, newsletters, webinars, and events.
- Coordinate agencies, monitor business and campaign performance metrics, and support sales-channel training.
Requirements
- Degree in Economics and at least 5 years of experience in Product or Marketing Management within multinational environments.
- Strong strategic and operational marketing expertise, including current knowledge of digital marketing.
- Proven project-management skills and experience coordinating cross-functional teams.
- Experience with CRM systems, marketing-automation tools such as Eloqua, AI technologies, and AI-based marketing tools.
- Outstanding analytical, planning, multitasking, problem-solving, writing, and storytelling skills.
- Fluent English at C1 level, written and spoken; willingness to travel frequently, including internationally.
Nice to have
- Master’s degree in Marketing & Communication, Business & Management, or Social Media.
- Advanced proficiency with Microsoft Office, including Excel and PowerPoint.
Culture & Benefits
- Hybrid work arrangement with three remote days per week.
- €8 meal voucher for each working day.
- Health insurance according to the applicable collective agreement.
- Training and development through LinkedIn Learning, GoFluent, and certification opportunities.
- Collaborative, cross-functional environment with increasing ownership and responsibility.
Hiring process
- Interviews are conducted without AI tools or external prompts and may include in-person meetings.
- Applicants may be required to appear onsite at a office.
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