Creative Production Manager, User Acquisition (Gamedev)

TL;DR

Creative Production Manager, User Acquisition (Gamedev): Leading the UA creative production pipeline for Pokémon GO from concept to completion with an accent on AI-driven workflow optimization and data-backed creative strategies. Focus on managing external agencies, optimizing asset performance, and integrating high-profile brand guidelines into performance marketing.

Location: Mexico City, Mexico. Required 3 in-office days per week

Company

A leading global interactive entertainment company and home to some of the world's most successful mobile games, including Pokémon GO and MONOPOLY GO!

What you will do

• Lead the end-to-end UA creative production process, collaborating with internal teams and external agencies from ideation to final delivery.
• Manage production timelines, including workback schedules, milestone check-ins, and approval cycles with brand partners.
• Leverage AI tools to optimize workflows, eliminate repetitive tasks, and increase the overall quality of output.
• Own the project management process by assigning projects, unblocking dependencies, and managing stakeholder feedback loops.
• Oversee the UA creative budget and proactively source and onboard new vendors to meet strategic goals.
• Analyze campaign performance data to isolate creative variables and guide future winning creative strategies.

Requirements

• Experience in creative production or development, specifically within mobile gaming or digital advertising industries.
• Proficiency in using AI tools to solve workflow bottlenecks and increase production efficiency.
• Strong understanding of user acquisition strategies and how creative assets drive performance in mobile games.
• Proven track record of managing complex projects and navigating strict brand standards for high-profile third-party IP.
• Familiarity with Adobe Creative Suite and project management software such as JIRA, Asana, or Wrike.
• Must be based in Mexico City to support a hybrid work model (3 days in-office).

Nice to have

• Strong familiarity and knowledge of the Pokémon and Pokémon GO brands.

Culture & Benefits

• Opportunity to work on world-class, high-revenue mobile titles with a global player base.
• A distinctive tenet-driven culture within one of the top mobile games companies globally.
• Dynamic, fast-paced environment that values innovation and the use of cutting-edge technology like AI.