10 дней назад
Paid Media Associate Manger
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Paid Media Associate Manger (Performance Marketing): Leading quality, coordination, and stakeholder management for Dasher paid acquisition campaigns across the U.S., Canada, Australia, and New Zealand with an accent on media operations, experimentation, budget allocation, and cross-functional alignment. Focus on reviewing campaign builds, managing pacing and reporting backlogs, overseeing A/B and incrementality testing, and coordinating publisher and vendor partners from Mexico City.
Location: Mexico City, Mexico
Company
operates a delivery marketplace and is expanding its Dasher Growth Marketing organization.
What you will do
- Own quality and accountability for paid acquisition campaigns, including campaign builds, audits, optimization reviews, geo-targeting updates, change logs, and tracking validation.
- Manage pacing documents, anomaly reviews, reporting backlogs, and prioritized action plans.
- Coordinate publisher and vendor relationships across Meta, TikTok, Snapchat, Google, and Reddit, including issue escalation and resolution.
- Lead experimentation across A/B creative tests, incrementality tests, alpha/beta assessments, and bidding algorithm tests.
- Oversee budget reallocation and subchannel budget deployment in partnership with performance marketing leadership.
- Coordinate media, creative, and analytics teams while prioritizing work, coaching Senior Associates, and sharing cross-regional learnings.
Requirements
- 5+ years of experience in performance marketing, paid search, and paid social; programmatic experience is a plus.
- Hands-on experience with media buying, campaign optimization, and creative testing in an agency or in-house environment.
- Experience managing publisher and platform relationships, including escalations and issue resolution.
- Experience designing and overseeing complex experimentation roadmaps, including A/B and incrementality testing.
- Advanced Excel or Google Sheets skills and familiarity with CPA, CPC, CVR, CTR, and LTV metrics.
- Ability to prioritize and coordinate work across teams and communicate with technical and non-technical stakeholders.
Nice to have
- Experience with web and app tracking or attribution.
- Knowledge of SQL.
- Experience with multi-sided marketplace businesses.
- Programmatic media experience.
Culture & Benefits
- Work as part of the founding leadership layer of the Mexico City local office.
- Collaborate with media, creative, analytics, performance marketing, and senior leadership teams.
- Support and coach Senior Associates while maintaining consistent acquisition standards across teams.
- Contribute to paid acquisition programs serving the U.S., Canada, Australia, and New Zealand.
Будьте осторожны: если работодатель просит войти в их систему, используя iCloud/Google, прислать код/пароль, запустить код/ПО, не делайте этого - это мошенники. Обязательно жмите "Пожаловаться" или пишите в поддержку. Подробнее в гайде →