Creative Director, Copy (Social)

TL;DR

Creative Director, Copy (Social): Leading the copy direction and conceptual strategy for organic and paid social campaigns across major platforms with an accent on brand voice, internet culture, and innovative storytelling. Focus on managing creative teams, pitching social-first campaign ideas, and ensuring high-quality execution that drives brand growth.

Location: Must be based in Los Angeles, CA. The role follows a hybrid work model requiring office attendance four days a week.

Salary: $100,000 – $230,000 USD

Company

hirify.global is a leading global creative agency that combines brand experience, customer experience, and commerce to drive growth for world-class client partners.

What you will do

• Lead copy direction for organic and paid social campaigns across platforms like Instagram, TikTok, and X.
• Oversee and mentor a team of creatives to deliver evergreen and campaign-driven social content.
• Concept and pitch original, social-first campaign ideas ranging from reactive moments to integrated platforms.
• Translate brand tone and voice while staying fluent in internet culture, memes, and emerging trends.
• Partner with clients to identify opportunities, gather feedback, and ensure creative alignment.
• Collaborate with project management and strategy leads on scoping, casting, and production workflows.

Requirements

• Minimum 10 years of agency experience with a strong focus on social media campaigns.
• Portfolio demonstrating sharp conceptual thinking and versatility across social platforms.
• Deep understanding of native social media presence and brand shaping.
• Strong editorial instincts and attention to detail in writing.
• Experience with creator/influencer content and UGC strategy.
• Must be based in Los Angeles, CA and able to work in a hybrid office environment.

Nice to have

• Automotive industry experience.

Culture & Benefits

• Comprehensive group health coverage including medical, dental, and vision.
• Generous 401k match (100% dollar-for-dollar up to 5% of salary).
• Inclusive community focused on creative bravery and active listening.
• Ongoing professional development and training opportunities through hirify.global and WPP.
• Variety of paid time off offerings to support work-life balance.