Trade Marketing Lead (Food Delivery)

TL;DR

Trade Marketing Lead (Food Delivery): Driving growth and efficiency for a global food delivery service with an accent on trade marketing strategies and partner management. Focus on increasing order volumes, designing promotional mechanics, and optimizing acquisition and retention across in-app and external channels.

Location: Hybrid (Limassol, Cyprus)

Salary: from 75,600 EUR gross annually

Company

hirify.global is a global tech company focused on creating fair ride-hailing, freight, and delivery services across 48 countries.

What you will do

• Develop and execute trade marketing strategies to increase order volume and manage partners globally for the food delivery service.
• Design and implement promotional mechanics, bundles, and limited-time offers to drive demand and basket size.
• Strategize restaurant acquisition, retention, and density to optimize service growth.
• Manage trade initiatives across in-app channels (CRM, loyalty) and external acquisition channels (media, digital, influencers).
• Identify and explore growth opportunities within dark stores and B2B delivery sectors.
• Collaborate cross-functionally with Product, Business, CRM, and Loyalty teams to align marketing objectives.

Requirements

• 5+ years of experience in Trade Marketing, Channel Marketing, or eCommerce/Marketplace Marketing.
• Direct experience working with food delivery or e-commerce business models.
• Strong analytical mindset with a proven ability to make data-driven commercial decisions.
• Experience designing and executing activation programs that drive user acquisition and order growth.
• English: Fluent proficiency required.
• Location: Must be based in or able to work hybrid in Cyprus.

Nice to have

• Proficiency in Spanish.

Culture & Benefits

• Access to mentoring, career consulting, and professional learning programs.
• International experience via the Global Talent Exchange Program.
• Engagement in company-wide challenges, sports activities, and social impact projects.
• Co-financed language courses and internal speaking clubs.
• Collaborative environment that encourages initiative and open communication.

Hiring process

• Hiring Manager Interview.
• Team Interview.
• English Proficiency Test.
• Offer.