Brand Manager (iGaming)

TL;DR

Brand Manager (iGaming): Developing brand positioning and commercially effective B2B narratives for scalable SaaS platforms in the iGaming industry with an accent on product packaging and strategic communications. Focus on aligning brand activities with business growth objectives and creating sales enablement materials for multiple international markets.

Location: Remote (Poland, Portugal, or Czechia)

Company

A trusted technology partner specializing in turnkey and white-label SaaS platforms for the iGaming industry since 2012.

What you will do

• Develop and evolve brand positioning, narratives, and visual identity across multiple markets and target audiences.
• Package B2B products and create value propositions, pitch decks, one-pagers, and sales enablement materials.
• Lead strategic communications across PR, content, social media, and industry events to drive lead generation.
• Coordinate brand visibility through industry exhibitions, sponsorships, and networking initiatives.
• Collaborate cross-functionally with Product, Sales, BizDev, and Leadership teams to align marketing with revenue goals.
• Analyze market trends, competitor behavior, and brand perception to provide strategic recommendations.

Requirements

• 5+ years of experience in Brand Marketing, Strategic Marketing, Product Marketing, or Communications.
• Mandatory experience in B2B and iGaming industries.
• Fluent Russian and English (C1+).
• Proven experience building commercial narratives and packaging B2B solutions for sales teams.
• Proficiency with CRM systems (Pipedrive preferred, HubSpot acceptable) and advanced Excel/Google Sheets.
• Bachelor's or Master's degree in Marketing, Communications, or Business.

Culture & Benefits

• Professional development and accelerated career growth opportunities.
• 20 paid vacation days, 5 Family Days, and 3 paid Sick Days.
• Company-provided English language courses.
• Access to mental health support services and professional psychologists.
• Regular workshops, team activities, and corporate offsite trips.