Media Executive (Marketing)

TL;DR

Media Executive (Marketing): Supporting the development and execution of integrated media strategies across digital and TV channels with an accent on campaign performance and client objectives. Focus on managing end-to-end campaign lifecycles, analyzing market trends, and providing actionable data-driven insights to optimize future advertising effectiveness.

Location: Must be based in Cairo, Egypt. The role follows a hybrid work model with 4 days per week in the office.

Company

hirify.global is a global, AI-driven media operating unit within WPP, focused on delivering creative personalization and transformational growth for leading brands.

What you will do

• Support the development and execution of integrated media plans across digital and TV channels.
• Manage media campaigns end-to-end, from briefing and setup to optimization and post-campaign analysis.
• Act as a primary point of contact for day-to-day client communication and performance reporting.
• Monitor campaign performance across platforms and provide actionable insights for future improvements.
• Collaborate with internal teams and external partners to create engaging content.
• Analyze market trends and user data to inform strategic decision-making.

Requirements

• Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
• At least one year of professional experience in media, digital marketing, or campaign management.
• Strong understanding of social media, SEO, SEM, and digital advertising strategies.
• Proficiency in digital marketing tools and analytics platforms such as Google Analytics.
• Excellent communication, organizational, and analytical skills.
• Ability to manage multiple tasks and meet deadlines in a fast-paced environment.

Culture & Benefits

• Access to global WPP and hirify.global networks for professional growth and learning.
• Competitive medical, vision, and dental insurance plans.
• Group retirement plans and preferential partner discounts.
• Significant paid time off and employee mental health awareness days.
• Collaborative office environment with frequent team events and celebrations.