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User Acquisition Manager (Mobile Apps)

Формат работы
remote (Global)
Тип работы
fulltime
Английский
b1
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

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TL;DR
User Acquisition Manager (Mobile Apps): Owning paid acquisition campaigns on Meta and Google Ads for subscription-focused mobile products with an accent on SKAN expertise, performance metrics, and data-driven optimization. Focus on analyzing large datasets, developing campaign rules, researching audiences, and testing creative, funnel, and advertising hypotheses.

Location: Remote

Company

hirify.global is hiring for a user acquisition function focused on paid advertising, mobile products, and subscription models.

What you will do

  • Own the user acquisition process, including campaign launches, daily management, performance analysis, and optimization.
  • Analyze campaigns, funnels, and creatives daily and establish clear rules of engagement for advertising campaigns.
  • Develop creative ideas with SMM, PMM, and GM stakeholders.
  • Research audiences, including demographics, interests, behaviors, and pain points.
  • Organize brainstorming sessions and develop hypotheses for creatives, funnels, and advertising campaigns.

Requirements

  • Experience with paid acquisition on Meta and Google Ads.
  • Mobile acquisition and SKAN expertise.
  • Experience managing monthly budgets of $100K or more.
  • Expertise in subscription models and performance marketing metrics such as CPM, CPI, CPA, LTV, ROI, and ARPU.
  • Experience analyzing large datasets and making actionable decisions; ability to manage multiple tasks or projects simultaneously.
  • English level: B1–B2+

Nice to have

  • Experience using AI for operational automation and testing TikTok Ads.
  • Experience with subscription products or mobile apps.
  • Familiarity with AppsFlyer or Adjust attribution tools.
  • Practical understanding of A/B testing, funnel optimization, and basic BI.

Culture & Benefits

  • Full-time remote work.
  • Collaboration with SMM, PMM, CMM, and GM stakeholders.

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