Lead, Global Brand Experience (Marketing)

TL;DR

Lead, Global Brand Experience (Marketing): Developing and executing regional brand experience strategies and high-impact events in KSA to bring Snap’s products and innovation to life with an accent on experiential activations and regional brand positioning. Focus on managing end-to-end production, building extensive vendor networks in Riyadh, and driving client engagement through strategic brand moments.

Location: Must be based in Riyadh, Saudi Arabia (Hybrid: 4+ days per week in office)

Company

A technology company focused on visual communication and augmented reality through products like Snapchat, Lens Studio, and Spectacles.

What you will do

• Shape and execute the regional brand experience strategy for the MENA region in partnership with the Head of GBX MENA.
• Lead the conceptualization and delivery of high-impact events and activations across the Middle East, primarily focusing on KSA.
• Develop a regional roadmap of experiences that showcase Snap’s products, technology, and innovation.
• Manage end-to-end execution from ideation and creative development to logistics, production, and on-site delivery.
• Build and maintain strong relationships with venues, vendors, and agencies within Riyadh and across KSA.
• Handle budget tracking and financial management, optimizing event ROI to ensure alignment with company priorities.

Requirements

• Based in Riyadh, Saudi Arabia with the ability to work from the office 4+ days per week.
• 5+ years of experience managing and producing large-scale events or experiential activations.
• Fluency in English and Arabic is required.
• Established professional network within Riyadh and KSA’s events and entertainment ecosystem.
• Ability to travel up to 30% of the time.
• BS/BA degree or equivalent professional experience.

Nice to have

• Experience supporting sales and advertising initiatives in tech, media, or production environments.
• Proven track record of delivering culturally relevant and innovative brand activations.
• Strong business acumen with an understanding of event-driven revenue impact.

Culture & Benefits

• "Default Together" culture emphasizing the value of in-person collaboration.
• Comprehensive medical coverage and emotional/mental health support programs.
• Paid parental leave.
• Compensation packages designed to share in the company's long-term success.