Events Marketing Manager (Fintech)

TL;DR

Events Marketing Manager (Fintech): Defining and executing high-impact physical activations and sponsorships to drive customer acquisition and policy quote requests with an accent on ROI measurement and conversion funnel integration. Focus on managing end-to-end event logistics, vendor negotiations, and delivering premium brand experiences across the ASEAN region.

Location: On-site in Petaling Jaya, Malaysia (with hybrid flexibility mentioned).

Company

A leading Southeast Asian insurance aggregator platform serving over 8 million users, focused on digitizing the insurance industry through superior application platforms.

What you will do

• Define and execute a high-impact calendar of events, sponsorships, and activations to drive immediate policy quote requests.
• Manage end-to-end physical activations including venue sourcing, vendor negotiation, and logistics.
• Ensure absolute adherence to brand guidelines across all physical assets and event touchpoints.
• Establish rigorous measurement frameworks to track KPIs like Cost Per Quote and Event-Generated Conversion Rate.
• Collaborate with marketing teams to manage on-site lead capture technology and ensure seamless conversion funnel handover.

Requirements

• Minimum 3+ years of experience in Events Management, Brand Activation, and Experiential Marketing.
• Proven track record of executing large-scale, high-ROI events across multiple countries in ASEAN.
• Strong analytical skills with the ability to translate event engagement into measurable business metrics.
• Demonstrated ability to manage remote teams, agencies, and vendors.
• Strong personal drive and willingness to be directly involved in on-the-ground execution.
• Strong branding and design sense with high creativity for in-person launches.

Culture & Benefits

• Competitive compensation with performance bonuses.
• Ownership of high-impact marketing campaigns with regional exposure.
• Fast-growth environment with high autonomy and clear accountability.
• Hybrid work flexibility.
• Opportunity to shape the future of a leading regional fintech brand.