Senior Manager Visual Merchandising Brand Experience Design (Retail Design)

TL;DR

Senior Manager Visual Merchandising Brand Experience Design (Retail Design): Shaping and evolving global store design and brand experience vision with an accent on translating brand strategy and product innovation into physical environments. Focus on designing customer journeys, developing global VM concepts, and leading hands-on design execution across international markets.

Location: Bayreuth, Germany

Company

hirify.global is an innovative lifestyle and fashion brand for parents, specializing in premium child safety products including car seats, baby carriers, and strollers.

What you will do

• Shape and evolve the global store design and brand experience vision across retail, shop-in-shops, and physical brand experiences.
• Define the visual merchandising creative direction to ensure global brand consistency and relevance.
• Develop and implement global VM concepts, guidelines, and toolkits in collaboration with Architecture and Events teams.
• Design inspiring customer journeys across flagship stores, showrooms, and event touchpoints to drive engagement.
• Translate retail and consumer trends into forward-thinking creative and VM strategies.
• Lead design execution from early concept through implementation, creating mood boards, layouts, and visual systems.

Requirements

• Extensive experience in graphic creativity, visual merchandising, and retail design, ideally within premium or lifestyle brands.
• Proven track record of managing multi-market concepts and international rollouts for global brands.
• Strong proficiency in customer experience and client journey principles applied to physical spaces.
• Ability to translate creative visions into operational reality with high attention to detail.
• Fluency in English is required; German language skills are considered an advantage.
• A portfolio showcasing previous work is required for application.

Culture & Benefits

• Opportunity to work in a swiftly growing international environment with employees from over 29 nations.
• Competitive salary and attractive annual leave.
• Employee discounts on hirify.global products.
• Inclusive working environment dedicated to diversity and equal opportunities.
• Company culture driven by values of Imagination, Belief, Passion, Strength, Respect, and Love.