Head of Digital Acquisition (SaaS)

TL;DR

Head of Digital Acquisition (SaaS): Scaling global paid growth engine across Search and Social to drive SQL and pipeline growth with an accent on B2B SaaS acquisition strategies. Focus on optimizing high-budget campaigns, leveraging AI tools for performance, and leading a team of acquisition managers.

Location: Hybrid (Israel)

Company

hirify.global is an AI-powered system designed to transform how modern companies manage their people and operations, integrating HR, Finance, and employee engagement.

What you will do

• Own and scale the global paid acquisition strategy across Search, Paid Social, and emerging channels to drive SQL and pipeline growth.
• Optimize paid media programs on Google, LinkedIn, Meta, and Bing using AI-driven advertising platforms.
• Manage and forecast significant paid media budgets to ensure efficient allocation and ROI performance across global markets.
• Lead and mentor a high-performing team of paid acquisition managers, fostering a culture of experimentation.
• Collaborate with Regional Marketing, Creative, and RevOps teams to align strategies and improve end-to-end funnel performance.
• Drive ongoing experimentation through A/B testing and conversion rate optimization (CRO) initiatives.

Requirements

• 5+ years of experience in paid acquisition within a B2B SaaS environment.
• 3+ years of experience leading and managing a team with a proven ability to develop talent.
• Demonstrated success in driving pipeline growth through strategic paid search and social initiatives.
• Hands-on experience managing high-budget campaigns across global markets.
• Strong analytical mindset with experience using modern attribution, reporting, and AI-powered optimization tools.
• Must be based in Israel for a hybrid work arrangement.

Culture & Benefits

• Financial incentives including an equity options plan and social contributions.
• Comprehensive private health insurance and full sick leave payment from the first day.
• Flexible hybrid work model with a one-time home office stipend and monthly travel allowance.
• Competitive PTO, including "Bob Balance Days" and 3 weeks of additional paid bounding time for new parents.
• Wellness perks such as an annual Headspace subscription and preventive health screenings.
• Dog-friendly office environment and regular team-building events.