2 дня назад
Head of CRM (iGaming)
Вакансия из Telegram канала - Мэтч & Сопровод
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Описание вакансии
#вакансия #vacancy #iGaming
🔥 Head of CRM (iGaming)
We’re looking for a strategic and hands-on Head of CRM to build and scale a high-performing CRM function across the full player lifecycle.
Responsibilities:
• Own CRM strategy focused on retention, LTV & revenue growth
• Build lifecycle communication: onboarding, retention, reactivation, VIP
• Manage CRM mechanics: bonuses, FS, cashback, loyalty, tournaments
• Lead segmentation, personalization & automation initiatives
• Analyze CRM performance, A/B tests & player behavior
• Build and manage CRM team & processes
• Collaborate with Product, Analytics, Marketing & VIP teams
Requirements:
• 5+ years in CRM, including leadership experience
• Strong iGaming / Betting / high-volume B2C background
• Deep understanding of player lifecycle & CRM economics
• Experience with CRM platforms, automation & omnichannel communication
• Strong analytical & data-driven mindset
• Experience building and scaling CRM teams
• Upper-Intermediate+ English
What we offer:
• Remote work format
• Competitive compensation
• Professional international team
• 21 working days of vacation
Join our team — 🚀
🔥 Head of CRM (iGaming)
We’re looking for a strategic and hands-on Head of CRM to build and scale a high-performing CRM function across the full player lifecycle.
Responsibilities:
• Own CRM strategy focused on retention, LTV & revenue growth
• Build lifecycle communication: onboarding, retention, reactivation, VIP
• Manage CRM mechanics: bonuses, FS, cashback, loyalty, tournaments
• Lead segmentation, personalization & automation initiatives
• Analyze CRM performance, A/B tests & player behavior
• Build and manage CRM team & processes
• Collaborate with Product, Analytics, Marketing & VIP teams
Requirements:
• 5+ years in CRM, including leadership experience
• Strong iGaming / Betting / high-volume B2C background
• Deep understanding of player lifecycle & CRM economics
• Experience with CRM platforms, automation & omnichannel communication
• Strong analytical & data-driven mindset
• Experience building and scaling CRM teams
• Upper-Intermediate+ English
What we offer:
• Remote work format
• Competitive compensation
• Professional international team
• 21 working days of vacation
Join our team — 🚀
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