Senior Field Marketing Manager (SaaS)

TL;DR

Senior Field Marketing Manager (SaaS): Owning and executing the field marketing strategy in the Nordics region to deepen account engagement and drive sales pipeline with an accent on integrated marketing plans and partner collaboration. Focus on leveraging AI in workflows, managing MDF budgets, and executing high-impact acquisition and cross-sell campaigns.

Location: Hybrid: Stockholm, Sweden

Company

hirify.global transforms complex data landscapes into actionable insights through pervasive data quality and advanced AI/ML capabilities.

What you will do

• Partner with local Sales leadership to translate business objectives into efficient integrated marketing plans aligned with GTM.
• Collaborate with BDRs, Sales, and cross-functional marketing teams to build brand equity and drive revenue growth.
• Oversee the extension of global marketing activities into the EMEA North/Nordics market.
• Execute various marketing programs, including cross-sell/upsell and acquisition campaigns, events, and webinars.
• Manage MDF budgets and co-marketing efforts with focus partners and re-sellers.
• Measure marketing impact and evaluate campaign performance to drive continuous improvement.

Requirements

• 10+ years of B2B Field Marketing experience.
• Proven experience working across the EMEA North/Nordics region.
• Knowledge of marketing technologies such as Salesforce, Marketo, and ON24.
• Experience incorporating AI into marketing workflows and expert-level use of Intent data (6Sense preferred).
• Bachelor’s degree in marketing, business management, or equivalent experience.
• Ability to travel as needed (up to 25%).

Culture & Benefits

• Genuine career progression pathways and mentoring programs.
• Culture of innovation, technology, collaboration, and openness.
• Flexible, diverse, and international work environment.
• Corporate Responsibility Employee Programs, including dedicated "change the world" and personal development days.