User Acquisition Manager (Gaming)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
User Acquisition Manager (Gaming): Create and implement comprehensive paid media strategies for UA activities with an accent on optimizing campaigns across platforms and channels to meet KPIs. Focus on analyzing marketing data, managing high budgets, and building relationships with partners and stakeholders.
Company
(NASDAQ: PLTK) is a publicly traded industry leader in interactive entertainment with a diverse portfolio of award-winning Casual and Social Casino mobile games, including nine of the top 100 highest-grossing in the US.
What you will do
- Create and implement paid media strategies for user acquisition activities.
- Plan, set up, and optimize high-budget paid campaigns across multiple platforms to meet KPIs.
- Collaborate with creative, product, and community teams to develop assets and messaging.
- Monitor and analyze marketing data to evaluate effectiveness and identify improvements.
- Develop growth processes, including partner onboarding and relationship management.
- Maintain relationships with key stakeholders in the mobile gaming industry.
Requirements
- 2+ years of experience as a User Acquisition Manager or Media Buyer.
- Experience with Appsflyer or other MMPs.
- Proficient with Excel.
- Fluent English.
- Strong analytical mindset, creativity, and passion for gaming and marketing.
- Great communication and collaboration skills; ability to lead projects end-to-end.
Culture & Benefits
- Dynamic, inclusive culture embracing core values and agile DNA.
- Team of storytellers, strategists, creators, and data scientists thriving on innovation.
- Player-focused approach with strong financial foundation and sustained growth opportunities.
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