Influence Manager (Gamedev)

TL;DR

Influence Manager (Gamedev): Managing the content creator program and influencer partnerships for the mobile Social RolePlay game OneState with an accent on UGC and viral content production. Focus on scaling content diversity across TikTok, Shorts, and Reels, producing creative integrations, and analyzing performance metrics.

Location: Hybrid based in Limassol, Cyprus

Company

hirify.global is an independent game studio that develops high-quality products, including the mobile Social RolePlay game OneState.

What you will do

• Support and scale the UGC/creator program, including sourcing, onboarding, and support.
• Manage influencers using paid, barter, and hybrid models.
• Execute a content-driven influence strategy focused on high-quality creative production.
• Initiate and produce creative integrations, challenges, and special projects with creators.
• Scale content volume and diversity across TikTok, Shorts, and Reels.
• Collaborate with product, community, and monetization teams to align content with goals and analyze performance metrics.

Requirements

• 3-5 years of experience in influence or creator marketing, preferably in gaming or app-based industries.
• Hands-on experience with paid, barter, and creator program models.
• Ability to produce content end-to-end, from ideation and briefing to final execution.
• Deep understanding of TikTok, Shorts, and Reels viral mechanics.
• English proficiency: B2 level or higher.
• Native Russian language.

Nice to have

• Experience with gaming products, life simulators, or RP games.
• Understanding of brand marketing and awareness strategies.
• Experience launching ambassador programs or creator communities.
• Skills in creative copywriting and storytelling.

Culture & Benefits

• Hybrid work format based in Cyprus with flexible hours.
• Regular salary reviews and a clear promotion system for professional growth.
• Paid sick days and assistance in difficult life situations.
• Culture of honest feedback with minimal bureaucracy.

Hiring process

• Application and CV review.
• Initial HR interview to discuss motivation and expectations.
• Technical assessment, which may include team interviews or a test assignment.
• Final interview with the hiring manager or team lead.