Influence Manager (Gaming)

Location: Hybrid work format based in Cyprus, Limassol

Company

hirify.global is an independent game studio developing and growing the OneState mobile Social RolePlay game.

What you will do

• Support, develop, and scale the UGC and content creator program, including sourcing, selection, onboarding, and creator support.
• Work with influencers and creators through paid, barter, and hybrid partnership models.
• Build and execute a content-driven influence strategy focused on production, creative integrations, challenges, and special projects.
• Prepare briefs, manage deadlines and content quality, and provide feedback and iterations.
• Scale content across TikTok, Shorts, and Reels while collaborating with product, community, and monetization teams.
• Analyze reach, engagement, profitability, content performance, and brand impact; coordinate with agencies and external partners.

Requirements

• 3–5 years of experience in influence or creator marketing, preferably in digital, gaming, or app-based industries.
• Hands-on experience with paid, barter, and creator program models, including end-to-end content production.
• Strong understanding of TikTok, Shorts, Reels, and viral content mechanics.
• Experience managing many creators and parallel workflows, with a data-driven approach to performance analysis.
• English proficiency at B2 level or higher and native Russian language.
• Interest in gaming, experience with international markets and creators, and understanding of key market trends.

Nice to have

• Experience with gaming products, life simulators, or role-playing games.
• Understanding of brand marketing and awareness-focused initiatives.
• Experience launching creator communities or ambassador programs.
• Creative copywriting and storytelling skills.

Culture & Benefits

• Flexible working hours with the option to take days off.
• Sick days without salary loss and assistance in difficult life situations.
• Regular salary reviews based on performance and opportunities for promotion.
• Low-bureaucracy environment with regular, honest feedback.

Hiring process

• Application and CV review followed by an HR interview.
• Technical interviews and, in some cases, a test assignment.
• Final interview, offer, and onboarding.