UX & Brand Designer (E-commerce)

TL;DR

UX & Brand Designer (E-commerce): Transforming high-conversion, text-heavy pages into visually compelling, brand-led experiences with an accent on UX optimization and brand storytelling. Focus on redesigning landing and product pages to increase conversion while elevating premium brand positioning.

Location: Remote (Must be based in the United States)

Company

A fast-growing DTC brand in the wellness and supplements space.

What you will do

• Redesign and optimize landing and product pages to improve visual hierarchy, UX flow, and brand presentation.
• Translate performance-driven, copy-heavy layouts into engaging and brand-aligned digital experiences.
• Collaborate with growth and marketing teams to ensure design decisions support conversion goals and acquisition metrics.
• Develop UX structures that improve readability and customer journey clarity across web pages.
• Contribute to the evolution of brand identity across digital touchpoints, including web and email design systems.
• Use Figma to design, iterate, and deliver production-ready assets.

Requirements

• Strong experience in UX and visual/brand design, ideally within DTC or e-commerce environments.
• Portfolio demonstrating high-quality work for consumer-facing brands, with preference for wellness or premium lifestyle products.
• Proficiency in Figma and modern UX/UI design workflows.
• Deep understanding of direct-response principles and how design impacts conversion rates.
• Ability to work independently in a remote, project-based setup.
• Availability aligned with European working hours preferred.

Culture & Benefits

• Fully remote, freelance project-based engagement.
• Flexible working structure with high autonomy over execution.
• High-impact design work directly tied to growth and conversion performance.
• Collaboration with experienced growth and marketing teams.
• Opportunity to influence both brand identity and customer experience at scale.