Influencer Marketing Specialist (iGaming)

TL;DR

Influencer Marketing Specialist (iGaming): Developing and managing influencer campaigns and relationships to grow brand presence in emerging markets with an accent on gaming and gambling industry regulations. Focus on identifying key community leaders, negotiating paid partnerships, and utilizing analytics to optimize campaign performance.

Location: Hybrid (Cyprus)

Company

hirify.global is a leading omnichannel technology solutions provider to the Sportsbook & iGaming industry with a strong presence and focus on emerging markets.

What you will do

• Identify, research, and engage with social influencers and community leaders aligned with brand objectives.
• Negotiate and execute paid and organic partnerships across various social platforms.
• Collaborate with marketing and content teams to coordinate campaign strategies and brand consistency.
• Develop and maintain an organized database of influencer contacts and contracts.
• Measure campaign impact using analytics to make data-driven recommendations.
• Implement strategies to grow the brand's social media following and engagement.

Requirements

• Proven track record of managing successful influencer marketing campaigns.
• Strong understanding of the gaming and gambling industry and its regulations.
• Proficiency in social media platforms and analytics tools.
• Excellent negotiation, communication, and relationship management skills.
• Ability to manage multiple projects and meet tight deadlines.
• Must be based in or able to work hybrid in Cyprus

Nice to have

• Experience specifically within the iGaming industry.
• Experience working with the African region.
• Knowledge of SEO, content marketing, and general digital marketing strategies.

Culture & Benefits

• Annual discretionary performance bonus and annual salary review.
• 21 days of paid leave, plus birthday and marriage leave.
• Medical insurance coverage and subsidized sports benefits app.
• EUR 100 monthly lunch allowance with additional stipends for in-office days.
• Provident fund and semi-flexible working hours.
• Personalized learning and development programs.