Head of Growth and Marketing

#vacancy #Cyprus #Limassol #HeadofGrowth #EdTech

Head of Growth & Marketing | EdTech / AI 🔥

We’re partnering with a top-tier EdTech company building AI-powered solutions, and we’re currently searching for a Head of Growth & Marketing to lead growth for one of their flagship products.

This is a senior leadership role at a pivotal stage of product development. Our client is looking for someone who can design and scale a sustainable growth engine from the ground up, operating with a high level of ownership, speed, and strategic autonomy.
From the start, this role owns marketing growth and PAM. Over time, it is structured to evolve into a General Manager–level position, with full P&L responsibility for the product as an independent business unit.

This opportunity is ideal for a growth leader who thinks like a business owner and is motivated by commercial impact, not just marketing execution.

Why this opportunity stands out📌
True end-to-end ownership of growth and monetization.
A clearly defined path toward GM / P&L responsibility.
Direct collaboration with the client’s executive leadership.
Authority over strategy, budgets, experimentation velocity, and team setup.
Strong internal capabilities supporting scale:
Advanced AI engineering teams driving product and martech innovation.
Mature analytics function covering attribution, forecasting, and profit modeling.
In-house creative production for high-volume testing.
Budget and mandate to build and scale a dedicated marketing team.
Competitive compensation with a meaningful performance-based upside.

Key responsibilities📌
Lead and scale end-to-end marketing growth.
Own the full customer journey: acquisition → onboarding → subscription monetization.
Define go-to-market strategy, positioning, and core messaging.
Scale paid acquisition across Meta, Google, TikTok, and other channels.
Build and own the martech and experimentation framework.
Hire, manage, and develop a high-performing growth team.
Take full accountability for profitability and growth efficiency.

What our client is looking for📌
5+ years of experience in Growth, Performance Marketing, or User Acquisition.
Leadership experience with direct responsibility for business results.
Proven background in building and monetizing web-based funnels.
Hands-on experience managing large budgets and creative volume.
Strong understanding of paid channel scaling mechanics.
Hands-on experience with subscription-based monetization models and Web2App funnels.
This includes web-to-app conversion, onboarding, retention, and subscription revenue optimization.

Ideal mindset📌
Strong ownership mentality and accountability for outcomes.
Business-first thinking with focus on unit economics and scalability.
Comfort operating in fast-changing, ambiguous environments.
Bias toward experimentation, learning, and action.
Ability to prioritize impact over activity.

What’s offered📌
A senior, high-impact role with a leading EdTech AI company.
Fast decision-making and minimal bureaucracy.
Flexible schedule, opportunity to work in a stylish and comfortable office or remotely.
Competitive compensation and performance reviews.
Health insurance, professional development budget, and conferences.
Strong culture and team environment.

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