SEO Specialist (iGaming)

TL;DR

SEO Specialist (iGaming): Driving organic growth and executing SEO strategies for English-focused assets in the iGaming industry with an accent on owning SEO performance, monitoring, auditing, and direct optimization. Focus on analyzing market developments, identifying new opportunities, and aligning strategies with broader business objectives in a competitive and dynamic environment.

Company

hirify.global is the world's leading Sports and Gaming marketing company with 20+ years of success, building next-level player experiences with a team across 22+ countries.

What you will do

• Create and execute SEO strategies for English-focused assets.
• Own your assets’ SEO performance and monitor, audit, and directly optimise to improve organic performance.
• Find and create new opportunities by analysing market and industry developments, competitors, and user behaviour.
• Set ambitious outcome-focused SEO goals, create seasonal initiatives, and report progress to stakeholders.
• Lead SEO discovery, provide expert recommendations, and perform final quality assurance for all new page launches.
• Work closely with content, marketing, product development, and tech teams to align SEO strategies with business objectives.

Requirements

• Proven SEO experience in English speaking markets such as the US and UK.
• In-depth knowledge of industry-standard SEO tools like SEMrush, Ahrefs, Screaming Frog, and Google Search Console.
• Excellent organisational, time management, and communication skills, with proficiency in both written and spoken English.
• Ability to collaborate effectively with cross-functional teams.
• Strong analytical and problem-solving skills, including formulating and testing SEO hypotheses, data analysis, and competitive intelligence.
• Able to think independently and use self-initiative.

Culture & Benefits

• Work alongside super smart colleagues with engaging development opportunities.
• Tailored flexibility for your work-life balance.
• Annual discretionary bonus to reward your efforts.
• Paid annual leave plus a well-deserved break as offices are closed between Christmas and New Year's.
• Exciting global hirify.global events where the team unites in person to discuss strategies for the year ahead.

Hiring process

• 1st: Initial Chat with Talent Partner (30 mins via Zoom).
• 2nd: Interview with team, Senior SEO Specialist and SEO Manager (1 hour video via Zoom).
• 3rd: Task Interview - 5 days to complete a task before presenting it to Head of SEO and General Manager of Gaming (1 hour video via Zoom).