Measurement Content Lead (Marketing)

TL;DR

Measurement Content Lead (Marketing): Shaping and owning the measurement content strategy, creating content that drives product activation, conversion, and customer education within the Marketing Measurement (MM) space, with an accent on technical accuracy and brand consistency. Focus on aligning content priorities with GTM initiatives, launches, and campaign goals, and representing hirify.global as a measurement authority.

Location: Hybrid in Prague (minimum of 2-3 days a week from the office)

Company

hirify.global is a global leader in data privacy and privacy-led marketing solutions.

What you will do

• Define and lead the Marketing Measurement Content Strategy that aligns with hirify.global’ product goals and GTM objectives.
• Produce a variety of high-impact, high-quality content across formats.
• Partner with Product, Product Marketing, Growth, Analytics, and Enablement teams to translate product insight and measurement best practices into compelling stories and usable assets.
• Coach, mentor, and elevate the broader content team, ensuring quality standards and consistency.
• Represent hirify.global in industry forums, webinars, conferences, and bylines that position us as a measurement authority.

Requirements

• 6+ years of content experience in SaaS, analytics, marketing technology, or related technical domain, including significant experience with marketing measurement, analytics, and measurement implementation.
• Subject matter expert in marketing measurement and digital measurement fundamentals (analytics, tagging, signal collection best practices, server-side tagging, consent implications).
• Excellent writing, editing, and storytelling skills — with the ability to tailor tone and depth for different audiences (from technical to business).
• Experience working with analytics, SEO tools, and performance data to inform strategic decisions.
• Understanding of performance marketing and PPC campaigns (Google Ads, Meta Ads, etc.) and how each system connects into the entire adtech ecosystem.
• Familiarity with Google Tag Manager (GTM), including setup, troubleshooting, and best practices for Server-Side GTM.

Nice to have

• Ability to read and understand HTML, JavaScript and browser cookies to effectively communicate tagging and implementation requirements (a strong plus).
• Experience with analytics platforms (e.g., GA4, BigQuery), GTM/SST tooling, and privacy tech ecosystems.
• Prior public speaking, industry contributions, or published thought leadership.

Culture & Benefits

• Becoming part of a fast-growing, diverse and international team of tech enthusiasts and entrepreneurially-minded.
• Company culture is important - we strive to continuously develop a positive, vibrant and inspiring environment that enables everyone to thrive both personally and professionally.
• Flexible working hours, hybrid working and the possibility of workcations.
• Awesome benefits like our personal development budget, job-related language courses and a lot more (depending on your location) to focus on your well being.