Yield Data Analyst (AdTech)

TL;DR

Yield Data Analyst (AdTech): Optimizing and maximizing monetization across publisher partners by monitoring and analyzing complex data sets from bidstream and auctions. Focus on identifying trends, anomalies, and optimization opportunities to enhance bidding dynamics and developing analytic monitoring and alerting systems.

Location: Remote. This role is not eligible for visa sponsorship.

Company

hirify.global helps publisher partners optimize and maximize monetization across their platforms using advanced data analysis and yield management strategies.

What you will do

• Identify, analyze, and interpret trends in complex data sets to maximize publisher yield.
• Extract and analyze bidstream and auction data to surface trends, anomalies, and optimization opportunities.
• Develop and maintain analytic monitoring and alerting systems for yield management.
• Produce data-driven summaries and actionable insights for internal teams and executives.
• Support Yield Managers and Publishers in implementing data-driven best practices and monetization strategies.
• Investigate and respond to technical or operational issues to maximize yield without compromising user experience.

Requirements

• Bachelor’s degree or relevant work experience in a quantitative field such as Mathematics, Economics, or Statistics.
• 2-4 years of experience in ad tech, preferably at a digital publisher or ad management company.
• Deep familiarity with header bidding, Prebid, SSPs, DSPs, ad serving, and Google Ad Manager.
• Advanced skills in Excel and Google Sheets, with experience working with large complex data sets.
• Experience in SQL and hands-on experience with data visualization and presentation tools.
• Strong written and verbal communication skills to explain complex yield strategies to diverse audiences.

Nice to have

• Experience with AB testing.
• Experience with LLMs or machine learning tools for data analysis.
• Proactive, resourceful, and intellectually curious individual.

Culture & Benefits

• Full-time, salaried position.
• Opportunity to be part of a growing company.
• Supportive of an Equal Opportunity Employer environment.