Product Marketer (Fintech)

TL;DR

Product Marketer (Fintech): Responsible for the success of the Banqup platform in the Belgian market, acting as a bridge between product functionality and user value for SMEs and accountants, translating technical information into engaging content that drives product adoption. Focus on local Go-To-Market execution, multimedia production, regulatory compliance, and localization management for Belgium.

Location: Flexible hours with home-based working possibilities, but focused on the Belgian market and Belgian regulations, implying candidates must be based in Belgium.

Company

hirify.global is a leading financial technology company that simplifies and automates business processes through innovative digital solutions, connecting businesses with customers, suppliers, and financial institutions.

What you will do

• Own local Go-To-Market execution for new product features, creating sales decks, flyers, and launch kits.
• Plan, script, record, and edit high-quality product demos and tutorials, and develop step-by-step guides.
• Act as the local point of contact between Product & Engineering and Legal/Tax teams, ensuring content reflects Belgian regulations.
• Manage the full localization workflow for the Belgian market (Dutch and French), maintaining local tone and quality.
• Collect insights from users, Sales, and Support to identify content gaps and provide input to the product roadmap.

Requirements

• Bachelor’s degree in Communication, Marketing, Technical Writing, Multimedia Production, or related field.
• At least 3 years of experience in product marketing, content marketing, or technical documentation within a B2B SaaS environment.
• Proven experience creating a wide range of assets, including sales decks, whitepapers, and video tutorials (portfolio required).
• Native or fluent Dutch and/or French, with business-fluent English.
• Strong understanding of local accounting principles, tax terminology, or SME practices.
• Hands-on experience with presentation and multimedia tools (e.g., PowerPoint, video editing software).

Nice to have

• Bachelor's degree in Finance/Accounting.

Culture & Benefits

• Market-conformed gross salary that reflects skills and experience.
• Insurance package including hospitalization, guaranteed income, and pension benefits.
• Company car including fuel or charging pass.
• Net expense allowance and additional vacation days.
• Flexible hours with home-based working possibilities for work-life balance.
• Commitment to fostering a diverse and inclusive workplace and ethical practices.

Hiring process

• All roles are subject to some form of a background check, including identity and degree verification.