Marketing Communications & Events Manager

TL;DR

Marketing Communications & Events Manager: Leading integrated marketing initiatives across Europe, focusing on brand presence and measurable business impact. Focus on planning and executing tradeshows, developing digital marketing strategies, and designing ABM programs to drive visibility and lead generation.

Location: Virtual in Lithuania, Germany, or Italy. Willingness to travel up to 25% within Europe is required.

Company

hirify.global is a leading global manufacturer of electronic components serving industrial, transportation, and electronics end markets, recognized as one of America’s Best Mid-Sized Companies.

What you will do

• Own and lead the planning and execution of tradeshows and events, including budgeting, vendor negotiations, and on-site leadership.
• Develop and execute comprehensive digital marketing strategies (SEO, paid media, social engagement) to drive visibility and lead generation.
• Design and implement ABM programs targeting key accounts with personalized content and campaigns.
• Craft strategic messaging and value propositions tailored to priority segments and accounts, ensuring brand governance.
• Lead email marketing programs, including strategy, segmentation, deployment, and performance optimization.
• Manage budgets independently, drive internal communications for product launches, and lead cross-functional collaboration.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field.
• 5+ years of progressive marketing experience, ideally within technical or industrial sectors.
• Demonstrated ability to lead projects independently and make strategic decisions.
• Expertise in multi-channel communications (digital, social, email, print) and ABM strategies.
• Strong analytical skills with proven experience in campaign performance optimization.
• Proficiency in marketing analytics tools (Google Analytics, Power BI) and automation platforms (HubSpot or similar).
• Exceptional communication and presentation skills, with the ability to influence at all levels.
• Willingness to travel up to 25% within Europe.

Culture & Benefits

• Empowerment for associate growth and development in a collaborative culture.
• Respect for diverse global perspectives and expertise.
• Core Values: Respect, Customer Focus, Agility, Collaboration.
• Benefits include accident insurance and flexible working hours.
• Development opportunities like internal Lean Six Sigma Certification.