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Head of Brand

Формат работы
onsite
Тип работы
fulltime
Грейд
head
Английский
c1
Страна
Cyprus
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Описание вакансии

#vacancy #brand #pr #office #igaming #вакансия

An international iGaming company is looking for ⚡️Head of Brand⚡️

📍office, Limassol
💰depends on your expectations

Requirements:
🔸Experience in the iGaming industry from 2+ years in the position of Head of Brand/Lead
🔸Proven experience in auditing brand positioning and developing brand roadmaps based on market and competitor analysis
🔸Strong expertise in building and executing brand and PR strategies across international markets
🔸Experience in managing reputation and handling sensitive public communications
🔸Track record of launching partnership, sponsorship campaigns across multiple regions
🔸Familiarity with iGaming industry specifics, including key events and influencer trends
🔸Hands-on experience in organizing and participating in iGaming conferences and offline brand activities
🔸Strong leadership skills: team hiring, development, and performance management
🔸Excellent cross-functional collaboration skills
🔸Advanced English (Upper-Intermediate or higher), both written and spoken


Responsibilities:
🔹Conduct a brand audit and develop a 6-month roadmap based on market analysis and business goals.
🔹Develop and implement a brand marketing strategy across two directions: B2B (partner program) and B2C (two brands: sports and casino), including goal setting, budgeting, and tactics for international markets.
🔹Maintain up-to-date knowledge of industry trends affecting clients.
🔹Manage sensitive issues to preserve and enhance the company’s reputation.
🔹Regularly evaluate opportunities for partnerships, sponsorships, and advertising.
🔹Organize key iGaming conferences for the company.
🔹Participate in iGaming conferences.
🔹Prepare guidelines, manuals, and conduct workshops for affiliates working with target information resources.
🔹Manage the Brand Team (PR, SMM, Event), including hiring, development, training, and task distribution, ensuring the delivery of high-quality work.
🔹Collaborate with other departments and specialists.


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