TL;DR
Head of Creative Marketing (AI): Leading creative marketing efforts for a rapidly scaling fashion-tech company leveraging AI for personalized experiences with an accent on creative strategy, R&D, AI integration, and systematic production. Focus on driving performance results through creative solutions, testing new approaches, and managing a design and production team.
Location: Hybrid (Kyiv, Lviv, Warsaw)
Company
hirify.global is a Ukrainian venture builder creating international tech businesses across various niches from EdTech to marketplaces.
What you will do
- Formulate creative strategies to drive performance results and launch new formats/approaches.
- Build an R&D function for systematic experimentation and testing of new creative solutions.
- Create a clear operational system for the creative team, including pipelines, standards, speed, and quality.
- Integrate modern AI tools into design, video, and production to enhance team efficiency.
- Establish a system for evaluating creative quality, reporting regularly, and collaborating with marketing on tests and hypotheses.
- Manage the testing matrix, prioritize ideas, scale successful concepts, and eliminate unprofitable ones.
- Lead and develop a large team of designers and creative producers.
Requirements
- Experience managing a performance-creative team in a product company.
- Deep understanding of Meta, TikTok, Google, AppLovin, and the impact of creative on performance metrics.
- Analytical approach with the ability to interpret data, build hypotheses, and make data-driven decisions.
- Experience with AI tools and their integration into design, video, and creative production.
- Strong leadership skills with the ability to build teams, set processes, delegate, provide feedback, and develop people.
- Systemic and structured thinking to organize a large creative flow and build an operational system.
- High speed and proactivity to quickly test, launch new initiatives, adapt, and find non-standard solutions.
- English: Upper-Intermediate level.
Culture & Benefits
- Opportunity to impact creative strategy and directly influence performance results and company growth.
- Work in an environment where rapid testing, experimentation, and bold hypotheses are prioritized.
- Development opportunities within a team of people who think big, move fast, and build global-level products.
- Access to infrastructure teams supporting businesses from recruiting to legal matters.
- A community of founders who share practical experience.
- Internal clubs for marketing, development, finance, and recruiting.
- Training, courses, and conference attendance opportunities, plus medical insurance.
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