TL;DR
Marketing Communications & Events Manager: Leads integrated marketing initiatives to elevate brand presence and deliver measurable business impact across North America with an accent on end-to-end program ownership, strategic thinking, and operational excellence. Focus on driving visibility, engagement, and revenue growth through events, digital marketing, ABM, and content strategy.
Location: Chicago, IL. Up to 25% travel within North America is required.
Company
hirify.global is a firm specializing in providing staffing and talent acquisition solutions.
What you will do
- Lead end-to-end planning and execution of tradeshows and events, ensuring strong ROI.
- Develop and execute comprehensive digital marketing strategies across SEO, paid media, and social channels.
- Design and implement Account-Based Marketing (ABM) programs targeting priority accounts.
- Craft strategic messaging and value propositions, serving as the primary brand steward.
- Oversee content strategy and updates across platforms like HubSpot, WebDAM, and Print on Demand.
- Analyze KPIs and campaign performance to continuously improve ROI, managing budgets independently.
Requirements
- Bachelor’s degree required; Marketing, Communications, or related field preferred.
- 5+ years of progressive marketing experience, ideally in technical, industrial, or B2B environments.
- Proven ability to independently lead complex projects and make strategic decisions.
- Strong expertise across multi-channel communications (digital, social, email, print).
- Hands-on experience with ABM strategies and key account marketing.
- Proficiency with marketing analytics tools (e.g., Google Analytics, Power BI) and automation platforms (e.g., HubSpot).
- Exceptional written, verbal, and presentation skills with the ability to influence at all levels.
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