Social Media Specialist

TL;DR

Social Media Specialist (Marketing): Developing and managing social media strategies to enhance brand presence and engage audiences across various social media channels with an accent on launching and growing brand's Instagram account, ensuring strong visual identity and audience engagement. Focus on monitoring social sentiment, and being in close coordination with the Customer Experience team in responding to comments and messages.

Location: On-Site in Manila

Company

hirify.global is a global player in employee benefits and engagement that operates in 31 countries.

What you will do

• Lead the launch and growth of the brand’s Instagram account, ensuring strong visual identity and audience engagement.
• Develop and execute social media strategies and campaigns aligned with business goals.
• Plan, produce, and publish engaging content across social media channels including text, graphics, and videos that reflect the brand voice.
• Monitor social channels and foster positive interaction, including engaging with user-generated content and monitoring social sentiment.
• Monitor the latest social media trends, platform updates, and competitor activities for timely strategies.
• Ensure all social media content aligns with brand voice, tone, and visual identity.

Requirements

• Must possess at least a Bachelor’s Degree in Marketing, Communications, Advertising, Media, or any related field.
• 3-4 years of experience in social media management or digital marketing.
• Proficiency in social media platforms and tools (i.e. Meta Business Suite, Hubspot, Canva, Reels etc.).
• Strong copywriting and visual storytelling skills for different formats.
• Ability to produce, shoot, and edit short-form videos with good composition.
• Excellent time management and organizational skills.

Nice to have

• Understanding of influencer marketing.
• Basic knowledge of SEO.

Culture & Benefits

• Engaged team members.
• Committed to creating a positive impact on all its stakeholders.