Associate Director, Client Analytics (Media)

TL;DR

Associate Director, Client Analytics (Media): Partners with clients and internal teams to develop cross-media measurement strategies and interpret results, leading a mid-size team. Focus on driving value through performance measurement presentations, data governance, and evaluating new advertising opportunities using proprietary and third-party tools.

Location: London, United Kingdom. This is a UK based role and requires individuals to have the right to work in this location. The role follows a hybrid approach, with teams in the office around four days a week.

Company

hirify.global is WPP’s global media collective, using creativity to build better futures and bringing platforms, people, and partners together for growth.

What you will do

• Lead and mentor a team of analysts (2-3 direct reports).
• Develop and implement cross-media measurement strategies for clients.
• Manage internal and external client relationships for Analytics engagements.
• Lead performance measurement workstreams, insights, and actions (e.g., monthly reporting, QBRs).
• Ensure data governance, data quality, and QA practices for the team.
• Design and manage research projects and evaluate new advertising technologies and vendors.

Requirements

• Strong understanding of media analytics and research tools (Prisma, Flashtalking, GCM, Kantar, Upwave, CINT, DISQO, Dynata).
• Experience managing a team (2-3 direct reports).
• Proficiency in OIA (observation, insight, action) build and storytelling for clients.
• Mastery of proprietary Choreograph tools and systems (econometric focused, data visualization, data quality).
• Experience in Health/Pharma or CPG space preferred.

Nice to have

• Familiarity with SQL, R, Python.

Culture & Benefits

• Opportunity to tap into global hirify.global & WPP networks for growth.
• Employee resource groups and frequent in-office events.
• Competitive medical, group retirement plans, vision, and dental insurance.
• Significant paid time off and employee mental health awareness days.
• Preferential partner discounts.
• Hybrid work model with teams in the office around four days a week.