PPC Manager (SaaS)

TL;DR

PPC Manager (SaaS): Developing and owning a group-wide PPC strategy to drive revenue growth and improve ROI across 40+ software and payments brands with an accent on end-to-end campaign management and budget efficiency. Focus on leveraging AI and data-led insights for continuous testing, optimisation, and integration with demand generation campaigns.

Location: Hybrid in Birmingham, UK (2 days per week in office)

Company

hirify.global is a fast-growing collective of over 40 leading software and payments companies empowering 20,000+ customers worldwide with innovative technology and embedded payments solutions.

What you will do

• Develop and own a group-wide PPC strategy that aligns with brand-specific objectives and growth goals.
• Lead end-to-end campaign management across Google, Bing, LinkedIn, Meta, and other platforms.
• Manage large, multi-brand PPC budgets with accountability for spend efficiency, ROI, and CPL.
• Drive continuous testing, optimisation, and automation, leveraging AI and data-led insights.
• Partner with RevOps to design dashboards connecting paid activity to pipeline, revenue, and LTV.
• Collaborate with SEO, content, and product marketing to deliver fully integrated demand generation campaigns.

Requirements

• 5+ years’ experience in PPC, including 2+ years in a senior or manager-level role.
• Proven track record managing large-scale, multi-brand PPC budgets, ideally in B2B software, SaaS, or payments.
• Deep platform expertise across Google Ads, Microsoft Ads, LinkedIn Ads, and Meta Ads.
• Highly data-driven, with strong analytical skills and experience working with reporting dashboards.

Culture & Benefits

• Fast-growing collective of over 40 leading software and payments companies.
• Empower over 20,000 customers worldwide through innovative, industry-specific technology.
• Over 900 employees, united by a shared mission to help customers build great businesses.
• Foster collaboration, innovation, and growth for both customers and people.