User Acquisition Manager

TL;DR

User Acquisition Manager: Own acquisition strategy and scale Meta campaigns across Tier 1 markets with an accent on data-driven optimization and revenue growth. Focus on launching and managing campaigns, building automated workflows, and collaborating with creative and product teams to push performance forward.

Location: Remote, global

Company

Leaply is a fast-growing ecosystem of digital and physical products focused on helping people build healthier habits and lead better lives, backed by hirify.global, a venture builder with multiple successful B2C businesses.

What you will do

• Launch, manage, and scale Meta (Facebook & Instagram) campaigns across Tier 1 markets
• Track and optimize key metrics such as CAC, LTV, and ROI to influence revenue growth
• Build and improve automated workflows for campaign management, creative testing, and reporting
• Collaborate closely with Creative, Growth, and Product teams
• Proactively suggest and test new hypotheses to improve performance

Requirements

• English: B2+ required
• 1+ years of experience in performance marketing, analytics, or top-tier audit/consulting
• Analytical and structural thinking with ability to turn data into action
• Test-and-learn mindset and ability to thrive in fast-moving teams
• Experience with Meta Ads, Google Ads, TikTok Ads is a plus
• Comfortable working across English-speaking Tier 1 markets (US, UK, Canada, Australia)

Nice to have

• Familiarity with Tableau, Airtable, Amplitude, AppsFlyer
• Experience in fast-growing B2C startups
• Comfortable using AI tools like ChatGPT or NotebookLM

Culture & Benefits

• Competitive compensation
• Office options in Warsaw or Kyiv with perks like lunches, gym, and health insurance
• Full ownership of performance area and input in growth strategy
• Support from experienced team with multiple successful exits
• Access to internal communities in marketing, product, and payments
• Meaningful mission focused on helping people live better lives