TL;DR
Product Data Analyst (Fintech Crypto): Analyze and optimize the retail user journey on a leading crypto derivatives exchange with an accent on funnel conversion, retention loops, and actionable product insights. Focus on designing KPIs, building dashboards, cohort analysis, and A/B testing to drive product growth and user engagement.
Location: Remote with presence in Singapore
Company
hirify.global is a globally leading crypto derivatives exchange known for its security, innovation, and transparency in the cryptocurrency trading space.
What you will do
- Analyze user behavior and friction points in onboarding and trading flows to recommend product improvements.
- Collaborate with Sales and Marketing to evaluate campaign effectiveness and key metrics like CAC, LTV, and ROI.
- Build self-serve dashboards in Tableau and Mixpanel for monitoring KPIs and conversion funnels.
- Partner with Product Managers to define success metrics and tracking before engineering development.
- Conduct deep data analysis to uncover reasons behind user drop-offs and optimize retention.
- Design and analyze A/B and multivariate tests to measure product impact scientifically.
Requirements
- Must have 4+ years in Data Analytics with focus on Product or Growth Analytics.
- Prior experience in Crypto, Fintech, or high-velocity B2C tech preferred.
- Expert proficiency in SQL is mandatory.
- Hands-on experience with Mixpanel, Tableau, and Segment or similar CDPs.
- Ability to translate complex business questions into technical queries and communicate results clearly.
- Comfortable working independently and managing projects from idea to deployment.
Culture & Benefits
- Work from home with flexible remote policies including Beyond Border Remote Working.
- 25 days annual leave plus public holidays and parental leave.
- Comprehensive medical, dental, and vision insurance for employees and dependents.
- Professional development allowance and annual wellness benefits.
- Team building and offsite events to foster global collaboration.
- Life insurance coverage for family protection.
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