TL;DR
Marketing Specialist for Large Clients (Fintech): Developing and implementing marketing strategies for large clients and aggregators with an accent on partnership building and sales support. Focus on organizing industry events, creating marketing materials, and measuring campaign effectiveness.
Location: Remote
Компания
Точка Банк — онлайн-банк и экосистема сервисов для бизнеса.
What you will do
- Develop and implement marketing strategies for large clients and aggregators.
- Support sales by preparing materials, pitches, presentations, and ROI justifications.
- Organize participation in industry events: exhibitions, forums, business sessions.
- Prepare and conduct own events for large clients and partners.
- Develop and launch partnership integrations and activities.
- Promote the value of Точка products for large clients: reliability, technology, service.
- Gather market feedback and relay it to product teams.
- Build a client acquisition funnel and systematically measure activity effectiveness.
Requirements
- 3+ years of experience in B2B marketing, especially in IT, fintech, or payment solutions.
- Experience working with the corporate segment: long sales cycles, complex purchases, multiple decision-makers.
- Understanding of how to build partnership marketing programs and integrations.
- Ability to work with analytics, draw conclusions, and build hypotheses based on data.
- Familiarity with payment products and infrastructure: API, processing, integrations.
- Collaborate with sales, preparing proposals and strengthening arguments.
- Strategic thinker with the ability to quickly launch tactical activities.
- Enjoy complex tasks, working at the intersection of bank, partner, and large client interests.
Culture & Benefits
- Official salary starting from 220,000 ₽, exact amount depends on skills and expectations.
- Five-day work week with flexible start and end times.
- Remote work or any Точка office in presence cities.
- Necessary equipment for work provided.
- Free training: attend conferences, meetups, and hackathons at the company's expense.
- Comfortable working conditions and additional benefits after the probation period.
- Active corporate life with events and activities.
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