Atl Marketing Manager (Automotive)

TL;DR

Atl Marketing Manager (Automotive): Lead and optimize high-impact brand campaigns across TV, streaming, OOH, radio, and digital platforms with an accent on data-driven strategy and cross-channel performance. Focus on developing innovative measurement methods, budget allocation, and scaling new marketing channels to drive brand growth.

Company

Join a leading automotive group driving growth across Europe with a diverse and international team focused on innovation and brand strategy.

What you will do

• Plan, launch, and optimize performance-driven campaigns across multiple offline and online channels.
• Develop and implement innovative measurement and attribution methods for marketing effectiveness.
• Analyze campaign performance linking KPIs with business data to identify growth opportunities.
• Manage budgets strategically to ensure efficient customer acquisition and brand growth.
• Build data-backed business cases and maintain strong media partner relationships.
• Collaborate with creative teams to inspire impactful campaign concepts and scale new channels.

Requirements

• Fluency in English is essential.
• 2+ years experience managing online/offline marketing campaigns with proven results.
• Advanced analytical skills with proficiency in Excel; SQL or BigQuery experience is a plus.
• Experience managing agency and media supplier relationships.
• Strong communication skills and structured project management mindset.
• Programmatic media buying and creative strategy experience are advantages.

Nice to have

• Fluency in an additional European language such as German, Spanish, Swedish, or Portuguese.

Culture & Benefits

• Flexible work-from-home options and 30 days vacation supporting work-life balance.
• Dedicated education budget for professional growth including courses and conferences.
• International and diverse work environment with over 90 nationalities.
• Discounts on popular brands and special offers on used cars.
• Access to mental well-being resources like Headspace.