Senior SEO Specialist (AI Visibility)

Location: Warsaw or Rzeszow, Poland, with the option to work 100% remotely, in a hybrid model, or from the office.

Company

hirify.global operates a global marketplace for digital entertainment, serving more than 35 million customers across 180 countries with games, software, gift cards, subscriptions, and other digital products.

What you will do

• Plan and execute on-page, off-page, technical, and content SEO initiatives to increase organic visibility and traffic across key website areas.
• Co-create and implement SEO strategy with the Organic Growth & AI Visibility Team Leader.
• Conduct technical and content audits and convert findings into actionable recommendations and optimization initiatives.
• Improve website structure, information architecture, internal linking, and content based on user needs and search intent.
• Collaborate with Content, Product, and Technology teams on Core Web Vitals, indexing, structured data, and other SEO changes.
• Analyze keywords, search trends, user behavior, visibility, rankings, organic traffic, and CTR; contribute to GEO and AI Visibility initiatives and mentor less experienced specialists.

Requirements

• 4–6 years of SEO experience, including independently managing projects and delivering comprehensive optimization initiatives.
• Experience with large websites or e-commerce projects and international projects covering multiple markets and language versions.
• Strong knowledge of technical, on-page, and off-page SEO, including indexing, crawl budget, Core Web Vitals, and structured data such as Schema.org.
• Proficiency with Ahrefs, SEMrush, Screaming Frog, Google Search Console, and Google Analytics GA4.
• Ability to optimize content for search intent, user needs, and business objectives and understand SEO’s role across the marketing funnel.
• Familiarity with GEO and AI-driven search and interest in emerging search formats and AI-powered environments.
• English proficiency at B2 level or above for documentation, tools, and collaboration with international teams.
• University degree, preferably in marketing, computer science, or analytics, or equivalent professional experience.
• Self-reliant, proactive, detail-oriented, results-focused, able to prioritize multiple projects, communicate recommendations clearly, accept feedback, and collaborate across teams.

Culture & Benefits

• Flexible work system with remote, hybrid, and office options.
• Work resources including a laptop, phone, and ergonomic home-office equipment.
• Private healthcare, life insurance, MultiSport card, Motivizer vouchers, welcome pack, and hirify.global discounts.
• Internal and external training, industry events, and development and wellbeing programs.
• DEI initiatives, knowledge sharing, grassroots initiatives, charity events, and flexible working hours.