Analytics Lead, Full Stack (Fintech)

Location: Remote Canada; candidates must reside in Alberta, British Columbia, Manitoba, New Brunswick, Newfoundland and Labrador, Nova Scotia, Ontario, Prince Edward Island, or Saskatchewan.

Base pay: CAD 145,000–205,000 per year.

Company

Affirm is a fintech company building transparent consumer credit and a marketplace connecting consumers with merchants.

What you will do

• Own marketplace monetization and economics across merchant supply, consumer demand, pricing, engagement, conversion, and profitability.
• Monitor marketplace health, relevance, merchant outcomes, LTV, and performance, adjusting strategies based on analysis.
• Build dashboards and reporting for Marketplace KPIs and data-driven decisions.
• Partner with Sales, Client Success, Marketing, Product, and Engineering to grow marketplace partners and improve inventory and offers.
• Analyze incentives, pricing, placement, elasticity, and incremental GMV; lead experiments for new placements and marketplace optimization.
• Conduct loan-level profitability and affiliate portfolio analyses using network data and merchant-funded incentives.

Requirements

• 7+ years of experience in analytics, including marketplaces, advertising or affiliate ecosystems, or two-sided platforms.
• Strong understanding of supply-demand dynamics, pricing, and marketplace tradeoffs.
• Experience with SQL, Python, DBT, and Sigma; comfortable managing ETLs and working with engineering teams to optimize data pipelines.
• Strong curiosity and a bias toward using AI tools to accelerate analysis, automate workflows, and improve productivity.
• Cross-functional experience with Product, go-to-market, and Engineering teams.
• High ownership, strong judgment, and a bias toward action.

Culture & Benefits

• Remote-first work with flexibility within the country of employment; occasional in-person work and an in-person onboarding experience may be required.
• Contract of Employment with 100% subsidized medical, dental, and vision coverage for employees and dependents.
• Monthly spending support for technology, food, lifestyle, health, and wellness.
• Flexible time off, wellness days, holiday calendars, parental benefits, and learning and development programs.
• Employee resource groups and an employee stock purchase plan are available.
• The role may be eligible for creative tax benefits subject to applicable law and company policy.