PR & Media Manager (Luxury Beauty)

Location: Hybrid role in Almaty, Kazakhstan, at Dostyk Avenue 232

Company

LVMH-Perfumes & Cosmetics Kazakhstan is the Kazakhstan division of the French multinational luxury goods group LVMH, representing Parfums Christian Dior, Parfums Givenchy, Guerlain, Kenzo, and Loewe.

What you will do

• Develop media and PR strategies for six luxury beauty brands in line with local needs, global marketing plans, and product launches.
• Plan and manage media campaigns across TV, OOH, digital, print, radio, Instagram, YouTube, and TikTok, including media plans, budgets, adaptations, reports, and competitor monitoring.
• Lead influencer, blogger, storytelling, seeding, event, photo, and video projects from tender through post-project reporting.
• Manage communications with HQ teams in three Eurozone countries, CIS teams, retailers, agencies, partners, and local fashion and beauty figures.
• Manage one direct report and coordinate the local PR and Media team, agencies, and retailer social media activities.
• Handle PR materials, product information, crisis communications, project cost and effectiveness calculations, office team events, and retailer conferences.

Requirements

• More than six years of overall experience; including 3+ years in a Marketing or Digital department within an international company and preferably 2+ years of experience with a media agency and international brands.
• Marketing degree preferred.
• Deep understanding of ATL and BTL, strong media planning and budgeting skills, and knowledge of the Kazakhstan media and digital market and its trends.
• Experience leading events, with a relevant portfolio, and working with Kazakhstan bloggers and USC.
• Experience with digital and OOH placements, including Instagram, YouTube, and TikTok.
• Networking base and positive professional reputation in Kazakhstan’s media and PR market.
• Strong analytical and communication skills, proactive approach, and results orientation.
• Ability to follow strict guidelines and HQ restrictions while balancing multiple priorities and urgent deadlines.
• Upper-Intermediate English or higher required. Excellent Excel and PowerPoint skills are required.

Nice to have

• Experience with beauty and luxury brands.

Culture & Benefits

• Hybrid work format in Almaty.
• Collaboration with six luxury beauty brands, HQ teams across three Eurozone countries, CIS teams, retailers, and international agencies.
• Work in an environment built around excellence, creativity, innovation, and mastery of brand image.