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7 дней назад

Paid Media Supervisor (Performance Marketing)

Формат работы
onsite
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
Mexico
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

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TL;DR
Paid Media Supervisor (Performance Marketing): Leading quality, coordination, and stakeholder management for Dasher paid acquisition campaigns across the U.S., Canada, Australia, and New Zealand with an accent on campaign QA, experimentation, reporting, and budget allocation. Focus on designing rigorous testing roadmaps, resolving publisher and vendor issues, prioritizing media operations backlogs, and aligning media, creative, and analytics teams.

Location: Mexico City, Mexico. The role is based in the Mexico City office.

Company

hirify.global operates a Dasher Growth Marketing team focused on growing and engaging its courier base through relevant cross-channel acquisition experiences.

What you will do

  • Own quality and accountability for Dasher paid acquisition campaigns across the U.S., Canada, Australia, and New Zealand, including campaign builds, audits, optimizations, geo-targeting updates, change logs, and QA.
  • Lead pacing documentation and backlog management, converting pacing and anomaly reviews into prioritized action plans.
  • Manage relationships and escalations with Meta, TikTok, Snapchat, Google, Reddit, and other publisher or vendor partners.
  • Own the testing and experimentation roadmap, including alpha/beta assessments, incrementality tests, bidding algorithm tests, and A/B creative tests.
  • Ensure the quality of reporting, dashboards, campaign tracking validation, budget reallocation recommendations, and subchannel budget deployment.
  • Coordinate media, creative, and analytics teams; coach Senior Associates; and partner on CANZ media strategy and cross-regional learnings.

Requirements

  • 5+ years of experience in performance marketing, paid search, and paid social, including senior individual-contributor experience before taking on broader accountability.
  • Hands-on experience with media buying, campaign optimization, and creative testing in an agency or in-house environment, with the ability to review and QA other people's work.
  • Experience owning relationships with publisher and platform partners such as Meta, TikTok, Snapchat, and Google, including escalation and issue resolution.
  • Experience designing and overseeing experimentation roadmaps involving A/B testing, incrementality, bidding algorithm tests, and complex tests.
  • High proficiency in Excel and Google Sheets, with deep familiarity with CPA, CPC, CVR, CTR, and LTV metrics.
  • Ability to prioritize and coordinate work without formal reporting lines and provide clear direction on pacing, QA, and reporting needs.
  • Clear communication skills with technical and non-technical stakeholders, including representing the team's work to management and cross-functional partners.

Nice to have

  • Programmatic marketing experience.
  • Experience with web and app tracking or attribution.
  • Knowledge of SQL.
  • Experience working with multi-sided marketplace businesses.

Culture & Benefits

  • Work as part of the founding leadership layer of hirify.global's Mexico City office.
  • Collaborate across media operations, creative strategy, analytics, performance marketing, and senior leadership.
  • Partner with teams across multiple regions, including the U.S., Canada, Australia, and New Zealand.

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