Media Buyer Coordinator (Performance Marketing)

Location: Mexico City, Mexico; onsite role based in the Mexico City office.

Company

hirify.global operates a marketplace connecting customers, merchants, and couriers, with this role supporting Dasher acquisition.

What you will do

• Own quality and accountability for the Dasher paid acquisition program across the U.S., Canada, Australia, and New Zealand, reviewing campaign builds, audits, optimizations, geo-targeting updates, change logs, and QA.
• Lead pacing document and backlog management, turning pacing and anomaly reviews into prioritized team action plans.
• Manage relationships, escalations, and issue resolution with Meta, TikTok, Snapchat, Google, Reddit, and other publisher or vendor partners.
• Own experimentation roadmaps, including alpha and beta assessments, incrementality tests, A/B creative tests, bidding algorithm tests, and test readouts.
• Oversee weekly and monthly reporting, dashboards, campaign tracking validation, budget reallocations, and subchannel budget deployment.
• Coordinate media, creative, and analytics teams; coach Senior Associates; and synthesize CANZ media learnings for the broader Dasher Performance Marketing team.

Requirements

• 5+ years of experience in performance marketing, paid search, and paid social, including senior individual-contributor experience before taking on broader accountability.
• Hands-on experience with media buying, campaign optimization, and creative testing in an agency or in-house environment, with the ability to review and QA others' work.
• Experience owning relationships with publisher and platform partners, including escalating and resolving issues.
• Experience designing and overseeing experimentation roadmaps, including A/B testing, incrementality, bidding algorithm tests, and complex tests.
• High proficiency in Excel or Google Sheets and strong familiarity with CPA, CPC, CVR, CTR, and LTV metrics.
• Ability to prioritize and coordinate work without formal reporting lines and provide clear direction for pacing, QA, and reporting needs.
• Clear communication with technical and non-technical stakeholders, including representing the team's work to the Manager and cross-functional partners.

Nice to have

• Programmatic marketing experience.
• Experience with web and app tracking or attribution.
• Knowledge of SQL.
• Experience working with multi-sided marketplace businesses.

Culture & Benefits

• Join the founding leadership layer of the local Mexico City office.
• Work cross-functionally with media, creative, analytics, performance marketing, and senior leadership teams.
• Collaborate with Associate Managers across other lines of business to share learnings and align on media operations best practices.