Creative Design Team Lead (AI & Performance Marketing)

Location: Remote, Poland; Warsaw

Company

hirify.global is a global IT marketing company delivering scalable customer acquisition solutions for B2C clients, primarily large North American partners, through digital marketing, IT, design, AI-driven analytics, proprietary MarTech, and sales consulting.

What you will do

• Lead, mentor, and scale an AI-driven Creative Design team from 3 to 6 people.
• Own task distribution, capacity planning, production flow, quality control, and deadline management.
• Direct concepts, hooks, visual angles, and creative ideas for static paid-media ads and photorealistic AI visuals.
• Build the creative testing loop by maintaining a database of winning creatives, analyzing failures, and using performance data for iterations.
• Track and test new AI models and tools, run R&D, and create prompt and style libraries for consistent quality.
• Partner with the Generative AI Pipeline Engineer, Creative Producers, Marketers, Copywriters, Media Buyers, and Video Editors on workflows, pipelines, strategy, deadlines, and bottlenecks.

Requirements

• 5+ years of leadership experience managing creative or design teams in digital marketing.
• Ability to build clear processes, guide a team, resolve conflicts, remain proactive, and stay open to new approaches.
• Strong project-management skills, including driving projects to completion, maintaining high quality, organizing work, and meeting strict deadlines.
• Strong visual craft in composition, lighting, color, typography, and anatomy, with the ability to explain why a creative works or does not work.
• Proficiency in Figma and Adobe Creative Suite, with the ability to connect AI outputs to traditional design pipelines.
• Hands-on expertise with modern AI image platforms such as Figma Weave, Higgsfield, Magnific, Runway, or similar; ability to create photorealistic visuals, select suitable tools, and identify and fix artifacts.
• Solid understanding of static ad creatives for Google, Meta, and other paid channels, including how creative decisions affect CTR, CPA, and conversion rate.
• Fluency in spoken and written English.

Nice to have

• Portfolio of performance-marketing creatives and AI-generated photorealistic work, ideally including work shipped under your leadership and its results.
• Experience creating creatives for high-CPA verticals such as home improvement, insurance, health, legal, finance, or similar.
• Experience creating visuals for North American audiences and understanding what looks native to US consumers.
• Understanding of how static visuals feed video-production pipelines.

Culture & Benefits

• Fully remote work with flexibility to choose the most productive and comfortable work location within Poland.
• Paid vacations and unlimited sick days.
• Learning opportunities including free books, workshops, and conferences.
• Home-office equipment and furniture coverage.
• Medical insurance and a flexible fitness-program allowance.