Brand Activation Manager (Makeup)

Location: Warsaw Domaniewska, Poland; hybrid working with 50% office and 50% home office.

Company

hirify.global is a global beauty company managing cosmetics and fragrance brands, including Bourjois and Max Factor.

What you will do

• Develop and execute local communication strategies for Bourjois and Max Factor.
• Lead 360° activation campaigns from concept development through execution and evaluation.
• Activate the brands across social media, influencer, PR, retail, and in-store channels.
• Translate consumer insights, makeup trends, and social culture into relevant activation concepts.
• Coordinate Media, PR, Influencer Marketing, agencies, and cross-functional stakeholders.
• Manage marketing budgets, evaluate campaign performance, and improve ROI.

Requirements

• Experience in brand activation, preferably in FMCG, beauty, or lifestyle categories.
• Strong background in brand management and consumer marketing.
• Experience with social media, influencer marketing, makeup, and beauty trends.
• Ability to develop innovative communication concepts and convert insights into activations.
• Strong project management, prioritization, commercial thinking, and effectiveness focus.
• Fluency in Polish and English is required.

Culture & Benefits

• Hybrid working model with 50% office and 50% home office.
• International environment with cross-market exposure and development opportunities.
• Competitive salary and benefits package.
• Private health insurance, life insurance, benefits cafeteria, and Multisport.
• Employee discounts on hirify.global brands, an additional birthday day off, and a subsidized public transportation pass.