Marketing Creative Strategy Manager (AI)

Location: Remote across multiple countries

Company

Develops data products, technologies, and services through a portfolio of consumer information brands, including hirify.global.

What you will do

• Own the strategic roadmap for paid marketing creative across paid social, search, display, YouTube, native, and emerging upper-funnel channels.
• Develop advertising concepts, messaging frameworks, hooks, creative briefs, and direct-response campaigns, especially for short-form and mid-form video.
• Design and oversee structured creative testing programs, analyze campaign performance, and turn findings into iterative improvements.
• Build AI-powered workflows and automations that increase creative production velocity, expand testing capacity, and identify new creative opportunities.
• Lead video storytelling strategy using hook-first structures, pattern interrupts, retention-focused pacing, and trend-aware formats.
• Coordinate media buyers, internal creative teams, video contractors, agencies, and production partners from ideation through launch.

Requirements

• 5+ years of experience in performance marketing, creative strategy, or growth-focused advertising.
• Strong experience developing and optimizing paid social, video, and direct-response advertising creative.
• Hands-on experience building AI-powered workflows, automations, and scalable creative systems.
• Strong knowledge of generative AI tools, prompt orchestration, workflow automation, campaign analytics, and performance optimization.
• Experience creating video-first advertising strategies, hook-driven narratives, storytelling frameworks, and viral-worthy creative.
• Strong concept development, creative briefing, stakeholder management, communication, and collaboration skills.

Culture & Benefits

• Remote-first work environment across multiple countries.
• Fast-growing, profitable organization combining startup culture with established-company stability.
• Close collaboration across marketing, creative, analytics, production, and product teams with autonomy to execute strategy.
• Focus on data-driven decisions, continuous improvement, innovation, and inclusive hiring.