Sr. Director, Digital & Technology ANZ

Location: Brisbane HQ, Australia

Company

hirify.global is a global sandwich brand focused on franchisee profitability, brand relevance, and long-term business value.

What you will do

• Own and execute the Australia and New Zealand digital strategy and roadmap across the app, loyalty, delivery, kiosk, web, CRM, data, and technology platforms.
• Lead end-to-end delivery of the ANZ digital ecosystem, including loyalty platform migration, member migration, CRM development, personalization, and digital ordering experiences.
• Support APAC master franchisees with technology requirements, data feeds, compliance, best practices, and market transitions.
• Connect digital investment to sales growth, loyalty adoption, CRM-driven revenue, guest experience, and franchise profitability.
• Manage multi-vendor delivery, budgets, platform risks, security, scalability, and compliance with ANZ privacy and data regulations.
• Lead, coach, and develop the ANZ Digital and Technology team while partnering with global and cross-functional stakeholders.

Requirements

• Bachelor’s degree in business, commerce, technology, digital, or a related discipline.
• 12–15 years of experience in digital platforms, loyalty, CRM, ecommerce, or digital technology leadership.
• At least 5 years of supervisory experience; senior leadership experience in franchise, QSR, retail, or consumer-facing digital organizations is strongly preferred.
• Fluency in English is required.
• Deep expertise in digital ecosystems, loyalty mechanics, member lifecycle management, CRM personalization, digital ordering, and multi-vendor delivery.
• Strong executive communication, commercial judgment, stakeholder management, data privacy, platform security, and digital compliance skills.

Nice to have

• APAC or multi-market experience.
• Additional language skills, particularly Mandarin, Korean, or Thai.

Culture & Benefits

• Paid time off and company holidays.
• Reimbursements for various insurance plans.
• Performance-based rewards and recognition.
• Learning opportunities, training programs, and professional development tools.
• Office activities, team events, and celebrations.