Product Analytics & Experimentation Lead (E-commerce)

Location: London, hybrid with office attendance 1–2 days per week

Company

hirify.global develops digital products and e-commerce customer experiences.

What you will do

• Partner with Product, Data, and Engineering teams to understand customer journeys and product opportunities.
• Conduct funnel, journey, cohort, segmentation, and retention analysis.
• Translate behavioural insights into practical recommendations for product prioritisation.
• Define, maintain, and govern product and behavioural metrics across teams.
• Validate product tracking and data quality, resolving issues with Data and Engineering colleagues.
• Guide experimentation practices, including hypotheses, success metrics, test validity, and result interpretation.

Requirements

• Significant experience in Product Analytics, Customer Analytics, or a similar role in a digital product or e-commerce environment.
• Strong hands-on SQL skills and the ability to investigate data, challenge assumptions, and communicate findings clearly.
• Experience with behavioural analysis and product metric definition, maintenance, and governance.
• Experience supporting structured experimentation and interpreting test results.
• Excellent communication and collaboration skills when working with Product and cross-functional teams.
• Experience creating analytical frameworks, documentation, or resources for consistent product measurement.

Nice to have

• Working knowledge of Python.
• Experience with Mixpanel, Amplitude, or similar product analytics platforms.
• Familiarity with Snowflake, Tableau, or comparable data platforms.
• Experience with causal inference techniques such as regression, matching, difference-in-differences, or uplift modelling.
• Experience evaluating recommendation, personalisation, or AI-enabled product features.

Culture & Benefits

• Permanent employment with a competitive salary and benefits.